Category: submission



Lamkin Corporation – the original manufacturer of premium golf grips – would like to congratulate brand ambassador Justin Rose on his win at the Turkish Airlines Open and his return to the top of the Official Golf World Rankings.

Rose’s performance this weekend caps an incredible year in which he has become the first person to defend a Rolex Series title  in Turkey, has taken the 2018 FedEx Cup title and has now returned to #1 in the world, a feat achieved for the first time in September this year. Using his favored Lamkin REL ACE grips, Rose has displayed unrivalled consistency this year with perhaps one of the most telling statistics being his record of 85% of all starts since May resulting in a Top 10 finish.

Bob Lamkin, CEO and President of Lamkin Grips, is delighted with Rose’s form this season and is looking forward to celebrating his incredible success with the launch of a Justin Rose signature grip line next year.  “Justin has been the perfect ambassador for Lamkin over many years. He is a role model both on and off the course and I’m so pleased to see him get the recognition that his incredible talent deserves with a return to #1 spot in the World Rankings.”

Rose’s grip of choice, REL ACE are feature Lamkin’s super-tacky ACE 3GEN material, which dampens vibration and, combined with a unique keyhole pattern, maximize contact with the golfer’s hands to provide an incredibly secure connection to the club.

For more information on all Lamkin grips please visit or Get social @LamkinGrips


David Wheatley. Co-owner, Medi8 Ltd


T:         Kerri Kauffman – 619-661-7090

Cell:     +44 7740 684568

Twitter: @medi8golf



Provision Events (PVE) is delighted to announce that it has won the Gold award for Operational Success of the Year at the Field Marketing and Brand Experience (FMBE) awards for its design and delivery of the Callaway Golf Rogue Tour Experience (RTE). 

The Callaway Rogue Tour Experience travelled across the U.S. on a 16 city, 33 date, Coast to Coast brand experience tour. Designed to raise awareness of Callaway and Oddyssey products and to inform and excite potential customers with fun, engaging experiential activities, the RTE proved a huge success for Callaway both in terms of brand recognition and increased sales.

The team at PVE came out top in the Operational Success of the year category, a fact that has made Nick Clemens, co-founder of PVE particularly proud. He said, “This category is for the agency that ‘Made it Happen’ when the odds were stacked against them and I can’t think of a better accolade for our team at PVE. Every member of the team played a part in the Rogue Tour Experience as it travelled 2874 miles across the U.S.A. Every location had unique challenges, big and small, but we made sure every stop delivered for Callaway and its customers. I couldn’t be more proud of this team who produced amazing work on this project and deliver on every single project we work on.”

The Field Marketing and Brand Experience Awards are the largest celebration of field and brand experience marketing in Europe. The awards were incredibly hotly contested this year with Europe’s biggest agencies and brands competing. PVE and the Rogue Tour Experience were the only sporting activation to win a Gold across all categories, with PVE coming out on top in theirs against BOSE in second place and DHL in third.




BIG MAX has been the #1 push cart brand in Europe for the past 15 years and has been steadily growing a loyal band of followers (or pushers) in the U.S. for the past four. In that time, the numbers of push carts seen on fairways across the country has increased hugely but now BIG MAX is reporting that the number of young golfers benefitting from the push revolution is beginning to match that of adult golfers.

“There are three clear advantages of using BIG MAX push carts and we’re seeing more young golfers benefitting from them than ever before,” comments Rick Oldach, CEO of BIG MAX USA. “Fatigue at the end of a round is reduced – there’s a reason you don’t see Pro’s carrying their own bags! Long-term stress on the body is reduced, and we’ve seen through several pieces of research that this is particularly important for young golfer’s developing bodies. And with BIG MAX you get the third benefit that when you are travelling to the course or on the team bus to a match, our Fold Flat technology keeps storage space to a minimum.”

The start of the push cart revolution in youth golf can be traced back to the 2014 NCAA Championship when the entire Stanford team, including eventual winner Cameron Wilson, turned out using push carts. It was clear that this team and their highly respected coach, Conrad Ray, saw a real performance advantage to pushing. This isn’t a new idea in Europe where virtually every one of the national junior teams push their equipment on a cart in competition.

This step change has been reflected in the growth of the BIG MAX college program and the brand’s partnership with the largest girls’ only golf tour in the United States, Peggy Kirk Bell Girls Golf Tour (PKBGT), as Oldach continues, “19 colleges have taken up our Big Max College Program including the University of Oregon, University of California and Iowa State University. They are seeing the benefits of their athletes using push carts and the benefit of BIG MAX in the storage and transportation of our unique Fold Flat carts. It has been particularly satisfying to be the official push cart of the PKBGT this year as they are encouraging their players to push from a very young age, something they will benefit from for the rest of their lives.”

That view is borne out in the research that informed American Junior Golf Association’s ruling that push carts are approved for use in all junior competitions. After researching the issue they found that carrying heavy golf bags on the back and shoulder can contribute to back injuries and fatigue especially among younger players. Doctors concluded that when regularly carrying heavily weighted bags, especially when the bag’s weight comprises more than 20 percent of the golfer’s body weight, the possibility of injury to the lower back, shoulders and neck is increased. In addition, during developmental years, reducing the stress on the back is important in promoting the development of a healthier spine.

Oldach concluded, “Not only does using a push cart help you at the end of a single round, it will help young golfers long after they progress into the adult ranks. We’d obviously like to see BIG MAX carts on every fairway, but while we know not every cart will be a BIG MAX, we’re delighted to see more golfers pushing carts all over the country and to see more young people than ever before pushing a cart and enjoying their round in comfort.”






As the Ryder Cup showdown between Europe and the U.S.A. captures the sporting headlines for Team Europe’s emphatic win inside the ropes at Le Golf National, Paris, the success of the event for fans and sponsors outside the ropes has been hailed as unprecedented by organisers.

U.K. fan experience specialists Provision Events (PVE) were selected to design and deliver four of the experiences that entertained fans across Paris, the biggest of which was the French Golf Federation’s (FFG) fan zone outside the Hotel de Ville in the city centre. Managing Director of Communication, Media, Marketing and Partnerships at the French Golf Federation (FFG) Olivier Denis Masse said, “When we first bid to host the Ryder cup 8 years ago a fan zone was an important part of the global project. Provision Events have brought a great deal of international experience to the delivery of the fan zone, which was officially inaugurated by the Deputy Mayor last week. The Sports Minister also came to visit the village and congratulated the French Golf Federation for the quality of the facilities.  She even took her first ever golf lesson here!  The number and variety of people coming to the experience is incredible. Around 35,000 people have been to the fan zone, trying golf often for the first time and taking lessons with the Professionals on site.”

Inside the ropes fans got a real taste of the action as PVE immersed golf fans in the pressure-cooker atmosphere of the Ryder Cup first tee in the event fan village. On behalf of Aberdeen Asset Investments, PVE teamed up with digital sports agency Seven League (7L) to bring the drama of the first tee to life when they took fans into a mock-up locker room to be inspired by video messages from Ryder Cup stars past and present. Next, in groups of 20, fans went through to the first tee tent to become the crowd as each fan took their turn to tee it up for Team Europe or Team USA. There, they were fitted with heart-rate monitors, a concept conceived and delivered by 7L, to visualise the high-pressure environment that the players and caddies went through themselves on the actual first tee. With video, audio, real life crowd and the quickening beat of their own heart ramping up the pressure, putting points on the board tested every golfer’s nerves and left them happy to merge back into the crowd to put the pressure on the next fan to tee it up.

Nick Clemens, Founder & Managing Partner, Provision Events was delighted with his team’s work at the Ryder Cup and couldn’t speak highly enough of the stakeholder’s commitment to delivering an engaging fan experience. He said, “The Ryder Cup is arguably the #1 golf event in the world so for our designs and delivery to be at the heart of so many golf fan’s experiences of the event makes me very proud. But we couldn’t do any of that without the stakeholders investing in the event. The Ryder Cup, the European Tour, Aberdeen Standard Investments, the French Golf Federation and many others have all contributed to making the Ryder Cup an event that every golf fan wants to attend and every media outlet wants to talk about.”

Clemens concluded, “The Ryder Cup is setting the bar when it comes to world golf and arguably world sporting events. The experiences we’ve been part of here are helping to push that bar even higher and having provided the presence at this Cup for the next two Ryder Cup hosts, PGA of America and the Italian Golf Federation, the Ryder Cup is set to continue to deliver for fans and stakeholders alike.”




Europe’s #1 Push Cart Brand Introduces Test Drive Program for Golf Retailers

Europe’s #1 Push Cart brand, BIG MAX, is offering golf retailers the chance to let its market leading technology sell itself, with the introduction of a no risk test drive program. For a small, refundable investment, retailers can offer their customers a test drive of a BIG MAX push cart so they can experience the technology that has won three consecutive Golf Digest ‘Best Push Cart’ awards.

BIG MAX believes that by offering retailers the opportunity to showcase its award winning carts out on the course, golfers will be won over by the experience, as Rick Oldach, CEO of BIG MAX USA explains, “Once golfers see a BIG MAX Fold Flat push cart in action they quickly realize that there isn’t another brand on the market that offers the same convenience, technology, good looks and ride. We are a premium brand, so we have to show golfers that in addition to the peace of mind from our 5 year warranty, they are getting first class functionality for their dollars. So far we have around 20 venues that have signed up for the test drive program and the response has been fantastic from the retailers and golfers alike.”

When a retailer buys two BIG MAX push carts at wholesale pricing, the Test Drive program allows for the purchase of a test cart at hugely reduced rates (price dependent on model). Once the retailer has ordered six carts over the next 12 months, the price of the test drive cart is credited to the retailer’s account and the test cart is free for the retailer use as they please.

BIG MAX will be supporting participating retailers through its social media channels so golfers know where they can Test Drive one of its award winning carts. In addition, the BIG MAX website will direct prospective buyers to their local Test Drive center.

For more information please contact or 888-510-0560




Heritage Links Providing Construction Services…

Heritage Links Providing Construction Services for the Restoration of Southern Hills Country Club

Heritage Links is assisting architect Gil Hanse with construction services for the encompassing restoration of historic Southern Hills Country Club in Tulsa, Oklahoma.  The project entails work on all 18 holes of the Perry Maxwell masterpiece that opened in 1936.  The extensive restoration plans include new USGA greens, bunkers, tees, cart paths, drainage, a new irrigation system, and grassing.  

Among Heritage Links’s comprehensive project services will be the implementation of a new bunker style that will be very natural in appearance.  The change represents a stark contrast to the existing ordinary appearance that evolved over the years.  Additionally, the bunkers will include Better Billy Bunker liners to improve drainage.  All of the greens will be rebuilt to USGA specifications utilizing GreenScan technology to replace the contours to their exact current elevations.  The new greens will feature PrecisionAire and hydronic heating/cooling systems in the subgrade.

Heritage Links also is working on the creation of a new short game area and event lawn, driving range reconstruction, plus colored concrete cart paths.

The renovation is on track for a mid-December completion, and the course expects to reopen in June 2019.  The construction work is being managed for Heritage Links by Agustin Sanchez.

Southern Hills is considered Maxwell’s greatest architectural achievement.  The storied private club has hosted three U.S. Opens and four PGA Championships, as well as the U.S. Amateur Championship, a U.S. Women’s Amateur and U.S. Women’s Mid-Amateur.  Future tournaments to be hosted by the club are the 2021 PGA Senior Championship and another PGA Championship scheduled between 2025 and 2030.  Golf Digest ranks Southern Hills as the No. 1 course in Oklahoma in its 2017-2018 Best in State list.  Southern Hills also is No. 35 on Golf Digest’s prestigious America’s 100 Greatest Golf Courses. 

Forsgate Country Club’s Bill Schmedes III Reco…

Forsgate Country Club’s Bill Schmedes III Recognized by Golf Digest as One of the Best Young Teachers in America

Forsgate Country Club congratulates Bill Schmedes III, Director of Instruction for the Forsgate Golf Academy and a member of the club’s Teaching Professional staff, on being recognized for the second consecutive year by Golf Digest as one of “The Best Young Teachers in America (2018-2019).”  

“We are very proud of Bill and celebrate his recognition by Golf Digest,” said Carolyn McKenzie Andrews, Forsgate’s Director of Golf.  “We’re fortunate to have Bill onboard as Forsgate Golf Academy’s Director of Instruction, and we know the junior golfers who come here to learn the game and to advance their skills will benefit greatly from Bill’s teaching methods.”

Prior to joining Forsgate last month, Bill was Director of Instruction at clubs in New Jersey and Florida, including working as a Head Golf Coach for the Gary Gilchrist Golf Academy.

Bill has been recognized as one of the top golf coaches in the country.  In addition to the Golf Digest rating, Golf Tips Magazine named him to their Top 30 Instructor list, Future Champions Golf selected him as a Top 25 Elite Junior Coach in the USA, and he earned a U.S. Kids Top 50 Kids Coach honorable mention.

Bill has worked under some of the top golf instructors in the world and has assisted over 14 tour players on the PGA, LPGA, European, and Tour.   His students have won amateur events such as the Massachusetts Amateur, Met Amateur, NJSGA Women’s Public Links, and U.S. Women’s Amateur Public Links to name a few.  His junior students have won 150+ events around the world including two U.S. Kids Golf World Championships.   Bill has coached a junior to the #1 ranking, and he has helped over 50 players obtain college golf scholarships.  Bill’s students have more than 250 tournament victories at the junior, amateur and professional levels.

ShortGolf® Now Available Online at PGA TOUR Su…

ShortGolf® Now Available Online at PGA TOUR Superstore

ShortGolf®, the manufacturer of golf products designed to make golf fun and easy for all ages, has announced that equipment is now available for purchase through the PGA TOUR Superstore online store  Coaches, parents and organizations can select ShortGolf clubs and accessories to make learning the game of golf easier. 

For the past 10 years, ShortGolf has been providing modified golf equipment for kids and adults who are trying the game for the first time.  Considered by industry leaders as the preferred entry-level training system for golf, ShortGolf’s program builds on the fundamentals of putting, chipping, pitching and full shots to develop playing ability quickly and effectively.

“We are excited to announce our relationship with PGA TOUR Superstore, the country’s leading retail golf equipment, apparel and accessories destination,” said Lindsey Sams, Director of Strategic Development for ShortGolf.  “We will be reaching a massive audience with our product line and in time we look forward to developing fun in-store events around the country to attract the entire family.  Golfers will know us from our relationships with The First Tee, as a PGA TOUR Licensed Product, the LPGA Foundation and PGA Sections.  ShortGolf is playing a critical role in growing the game of golf in the U.S. and around the world.”

For more information about ShortGolf’s innovative system, visit

The Spirit International Amateur Golf Champion…

The Spirit International Amateur Golf Championship – Announces 2019 Tournament Dates

Whispering Pines Golf Club in Texas Will Host Teams from 20 Countries

Whispering Pines Golf Club, one of the best private golf clubs in the country and rated the No. 1 course in Texas, will host The Spirit International Amateur Golf Championship November 7-9, 2019.  The Spirit International, a biennial event that alternates with the World Team Championships, showcases the best women and men amateur golfers from around the world.  The tournament, which was established in 2001 at Whispering Pines, was canceled in 2017 due to the devastation caused by Hurricane Harvey in Houston.

Some 80 players from 20 countries and six continents compete for golf medals in the 54-hole Spirit International Amateur Golf Championship.  Each country is represented by its two best women and two best men.  Previous Spirit International competitors who now are professionals on the LPGA and PGA TOUR include:  Jordan Spieth, Francesco Molinari, Brandt Snedeker, Jason Day, Martin Kaymer, Lexi Thompson, Charley Hull, Lorena Ochoa, Paula Creamer and Brooke Henderson.  The Spirit Golf Association, a 501 © (3) charity that is dedicated to the promotion of amateur golf for the benefit of health-related causes, organizes and oversees the tournament along with the Texas Golf Association.

The Spirit International is an Olympic-like experience that includes an opening ceremony, festive dinner parties and a closing ceremony.  Camp Olympia, one of the premier summer camps in the U.S., provides International Village accommodations for the competitors.

Corby Robertson, Jr., a former All-America football star at The University of Texas and successful businessman, is the founder and owner of Whispering Pines Golf Club, which opened in 2000.  Camp Olympia also was established by Robertson and his fellow Texas Longhorn teammate Chris Gilbert in 1968 as a youth camp to promote outdoor education.  “I founded Whispering Pines Golf Club because of a desire to provide a world-class golf experience and benefit charity through golf,” said Robertson.  “We are proud of the success we’ve had to date in bringing the world’s top women and men to compete for their countries at our club.  Our commitment is to promote global goodwill through the game of golf.  The friendships made and memories shared among the participants make for an all-world experience.   I believe The Spirit International has made an immeasurable impact on golf.”  

The Spirit Golf Association has administered more than $12 million to its three charitable activities:  The Spirit International Amateur Golf Championship, The First Tee programs and healthcare service providers such as Baylor College of Medicine Teen Health Clinics, Medical Bridges and The Immunization Partnership.  In 2017, The Spirit Golf Association responded to the Hurricane Harvey relief efforts by directing funds to Harvey victims through the United Way, Houston Food Bank, KIPP, Yellowstone Academy and the Baylor College of Medicine Teen Health Clinics. 

For more information about The Spirit International Amateur Golf Championship visit



BIG MAX, Europe’s most owned push cart brand, is re-inventing its best selling cart, Ti 1000, with the introduction of the new TI ONE. With the re-imagining of Europe’s first ever 3 wheel push cart BIG MAX is bringing 2018 technology and design to a product born at the turn of the century, while leaving the price point firmly stuck in the year 2000.

With all the robust characteristics that BIG MAX has become known for, the TI ONE comes with the brand’s 5 year warranty, making this cart an absolute steal at £34 per guaranteed year of use. Its stable parallel axle, height adjustable handle and deluxe organizer panel with integrated bottle holder and storage net make the TI ONE incredibly practical on the course, while its compact, lightweight design make it a breeze to transport and store.

Two Quick Fix and two Quick Lok bases finish off the TI ONE and make it the perfect partner for a wide range of BIG MAX accessories, including umbrella holder, towel or GPS holder.

The original TI 1000 broke the mould for golf carts and propelled BIG MAX to the top of the European push cart market. With upgraded technology and a modern finish, the TI ONE builds on that unrivalled track record, presenting a modern twist on the original that is simply comfortable to push, easy to use and built to last.

RRP: £169.99