80 Degrees and Sunny
80 Degrees and Sunny
Carnoustie Country Launches Legendary Campaign and Website
As anticipation grows for The 147th Open at Carnoustie, a new website has been unveiled by Carnoustie Country as an online hub for the region’s 34 outstanding golf courses and accommodation providers. With preparations underway for the world’s oldest Major, Carnoustie Country has also unveiled a new legendary marketing campaign intended to underpin its reputation as a world-class golfing destination boasting a golfing legacy stretching back over 450 years.
Providing insider knowledge about playing golf and staying in the east of Scotland as well as detailing the very latest offers, the new Carnoustie Country website has been written and designed with the visiting golfer in mind. Featuring a chronological history of The Open at Carnoustie along with dedicated sections on links and inland courses – many of which were designed by legendary architects such as Old Tom Morris, Willie Park Jr and James Braid – the new website is brimming with information about golf in Angus, Perthshire and Fife.
Commenting on the new website, Cllr Ron Sturrock, spokesperson for economic development for Angus Council, said The 147th Open represented a huge opportunity for tourism in Scotland. “This year’s Open Championship will put Carnoustie Country in the spotlight with 600 million households watching events unfold on TV alone. The new website has been designed to ensure those viewers and the thousands of tourists who will visit Scotland this year have the information they need to help make the most out of their trip to Carnoustie Country. With details about our links, heathland and parkland courses as well as suggestions about where to stay, the new website is a fantastic resource for golf fans around the world.”
Offering all-year-round golf and a wealth of courses, Carnoustie Country has hosted The Open on seven previous occasions. The Claret Jug was last decided in Angus 11 years ago when Padraig Harrington edged out Sergio Garcia during an extraordinary play-off. As ever, Scotland’s enigmatic east coast provided a stern test and drama aplenty.
With golf being played in the region for over 450 years, one of the key objectives of the new website was to consolidate Carnoustie Country’s reputation as a world-class golfing destination. “One of the aims of the new website was to further secure Carnoustie Country’s growing reputation as a must-visit golfing destination,” noted Cllr Sturrock. “To do this we needed toestablish the right tone for the website and introduce eye-catching imagery to support our world-class offering. Our new online presence achieves this by combining an intuitive layout with compelling information in an easy-to-use resource.”
In addition to the new website, Carnoustie Country has also launched a wider communications campaign in the lead-up to and following The Open which will capitalise on the region’s championship links and some of Scotland’s finest in-land courses. Revolving around outstanding golf experiences, the initiative has been designed to capitalise on the region’s legendary status, cosy pubs and prized restaurants as well as the impressive variety of accommodation on offer.
In what will be an important year of golf for Scotland, the launch of the Carnoustie Country’s new website and campaign couldn’t have come at a better time according to Cllr Sturrock. “This year’s Open is in the middle of a run of major golf tournaments in Scotland starting with the Scottish Open and concluding with the Senior Open Championship in St Andrews. The new website has been perfectly timed to help Carnoustie Country members maximise this exceptional opportunity.”
Located just 45 minutes from St Andrews, Carnoustie Country is easily accessed from Edinburgh, Glasgow and Aberdeen airports via excellent road and rail networks. Even closer still is the city of Dundee which was named by The Wall Street Journal last year as one of the world’s 10 must-see destinations.
StrackaLine, maker of the game’s premier greens guides, continues to add to its family of courses. Broadmoor Golf Club and Dormie Club are the newest courses to offer StrackaLine’s professional greens guides.
BIG MAX Makes Major Progress at Chambers Bay
Europe’s leading golf push cart manufacturer, BIG MAX, is delighted to report on the addition of U.S. Open venue Chambers Bay to the roster of world class venues that choose the brand to provide their rental cart fleet.
The Washington State venue, that was host to the 2015 U.S. Open, joins an illustrious list of names such as the ‘Home of Golf’ St. Andrews Old Course, to choose the BIG MAX Fleet 333C for their rental fleet. Top of the range BIG MAX rentals also feature at Eisenhower Golf Club in Colorado Springs, as well as across all of the courses at St. Andrews’ Links Trust in Scotland, Ryder Cup venue Gleneagles and other notable U.K. courses such as Sunningdale and Kingsbarns.
The decision to invest in BIG MAX rental carts at Chambers Bay was relatively simple as the venue wanted a rental cart that reflected the quality on offer at the course, as Brent Zepp (PGA), Chambers Bay Director of Golf commented, “The brand we had been using as our pull cart at Chambers Bay was fine but nothing special. When I visited the UK this past summer and saw the BIG MAX three wheel cart at almost every facility I had to take a look. This cart is going to be a great upgrade for our guest and what’s good for “The Home of Golf” is good for Chambers Bay!“
The Fleet 333C from BIG MAX is the flagship model in the rental fleet range. A soft handle with large storage compartment, 2 Quick Fix and 2 Quick Lok bases for accessories and an ultra-smooth 3 wheel ride show off the cart’s quality, while robust BIG MAX construction delivers long lasting reliability.
With more venues choosing to stock quality rentals, BIG MAX’s drive to get more people walking the course is set to gain pace. And with the list of BIG MAX rental venues beginning to look like a Top 100 course list, golfers know that wherever you find BIG MAX you’ll find quality.
Brandnew great guide to the finest courses world-wide
Golf Digest’s third biennial ranking of the World 100 Greatest Golf
Courses is truly global, showcasing brilliant layouts everywhere from
Abu Dhabi to Vietnam, but not the United States. This is not a slight
against courses born in the USA; Golf Digest will continue to produce
biennial rankings of America’s 100 Greatest Golf Courses
in odd-numbered years. A big part of the reason is that our two
rankings are determined differently. America’s 100 Greatest is always
based on evaluations by North American panelists judging courses in
seven criteria. The World 100 Greatest uses a single criterion of
overall greatness scored not just by Americans but also by international
panelists organized by our affiliate magazines around the world.
Modry Las rounds off 2017 in style
Modry Las Golf Club has ended 2017 in style after picking up a top honour at a gala evening celebrating the very best of international golf tourism. The West Pomerania Gary Player-designed course was named Poland’s best golf course at the World Golf Awards in Spain following a series of exciting developments at the resort and a bumper year on the course.
It is the latest in a line of awards secured by Modry Las since it was officially opened by Player in 2009. Earlier this year Modry Las received one of Poland’s top honours for its nine-hole championship course in miniature; Orli Las. This latest accolade from the World Golf Awards points towards ongoing improvements that have been supported by an internationally recognised design.
“Over the last eight years, Modry Las has been on a journey which has been underpinned by Gary Player’s fabulous design,” said Arthur Gromadzki, chairman of Modry Las. “That has been the foundation on which we have grown the resort. We have used the momentum created by Mr Player’s fantastic layout to develop the resort through on-site accommodation options, property opportunities and our wonderful nine-hole course. Modry Las has grown into an internationally recognised resort, but it all began with his vision.”
As Chris Frost, managing director of the World Golf Awards, noted, this latest honour confirms worldwide recognition for the resort. “Well-deserved congratulations to Modry Las on its success at the 2017 World Golf Awards,” he said. “Poland’s Best Golf Course is a prestigious international award that places Modry Las firmly at the top of the golf tourism industry.”
As well as picking up awards, Modry Las has also seen substantial increases in the number of rounds played, especially by visiting golfers. For instance, the number of green fees sold grew by a healthy 22% in 2017 while the number of rounds played as part of a stay-and-play package soared by 73%.
The impetus generated by the 18-hole signature course at Modry Las shows no sign of slowing down, especially during 2018 which is set to be another decisive year for the Polish resort. “The progress made at Modry Las has been significant and has resulted in us welcoming more golfers to play our courses,” continued Gromadzki. “Nonetheless, I am particularly looking forward to 2018 and the opening of our clubhouse. This is the next stage in the evolution of Modry Las and a pivotal point in its development.”
The clubhouse is due to open during the summer of 2018 and will act as a focal point for members, visitors and corporate clients with spacious reception areas and panoramic views. A sports bar, lounge areas, extensive changing facilities and a specialist golf boutique will elevate service levels once again, while 11 luxurious guest suites will provide additional accommodation just yards from the first tee and last green.
The contemporary country lodge will include an indoor golf practice studio, private-dining room as well as a 70-cover restaurant and terrace featuring international cuisine served with the best of Polish hospitality.
“This exciting project has been in the pipeline for a number of years,” said Gromadzki. “We wanted to get the feel of the place just right so that members and guests would feel at home, but also indulged. Our temporary clubhouse has been a great asset, but the new clubhouse will take the experience at Modry Las to another level.”
A number of smaller, but no-less important projects have preceded the clubhouse development, including the installation of a dedicated Tesla charging station at the West Pomeranian resort, which is now part of the Tesla Destination Programme. Elsewhere, the resort’s facilities have been photographed by award-winning photographer Mark Alexander who has not only captured the beauty of the championship course but has also taken the first images of the highly-anticipated clubhouse.
“It is always a great privilege to photograph Modry Las,” said Alexander. “The course has matured well and is looking terrific. The new clubhouse provides a fantastic backdrop to the closing hole, which was part of this year’s brief.”
Gromadzki agreed. “The photography taken by Mark has been viewed around the world, and I think his new set of images will generate even greater interest in Modry Las. In particular, he has used the light to capture views of the course that have never been seen before and reveal for the first time the new clubhouse.”
Wet day on the range fog and all that it could throw but still practicing at range up at Barton-on-Sea Golf Club.
Kingsbarns Marks Record-Breaking Year
In a season that saw Kingsbarns Golf Links host two European Tour events and its first Major, the Fife course has confirmed it welcomed more guests to Scotland’s east coast in 2017 than ever before. The results round off a memorable year for the celebrated links which also won the Best Customer Service accolade at this year’s Scottish Golf Tourism awards.
The annual results show a healthy upward curve in rounds played at Kingsbarns in 2017, and follow on from an equally impressive increase recorded last year. The year-on-year figures indicate a continual positive trend at Kingsbarns which its chief executive believes is underpinned by a commitment to consistent and continual improvement.
“The 2017 season has been outstanding for a number of reasons, not least hosting the Ricoh Women’s British Open,” noted Alan Hogg. “Welcoming the world’s best players to Scotland was a privilege that all the team at Kingsbarns enjoyed. It is, however, an approach we adopt day in, day out with our guests. The standard of service doesn’t alter. The fact we recorded more rounds this year than any other is testament to this consistent approach.”
The Ricoh Women’s British Open was held at Kingsbarns in August with the 2017 line-up boasting players from 27 different nations, including all 25 of the world’s top golfers in the Rolex Rankings. The course received praise throughout the week, most notably from Michelle Wie, who opened the tournament with a new woman’s course record of 64.
“The fact it is a course record is a huge honour for me, especially at a place like Kingsbarns, which is definitely one of the most scenic courses I’ve ever played,” she said following her historic round. “You get lost in the views out there and it almost feels like playing back home in Hawaii.”
While the players enjoyed views from the elevated tees at Kingsbarns, including new teeing areas at the 3rd and 16th holes, the Sports Turf Research Institute (STRI) recorded a remarkable set of performance figures during the tournament, culminating in some of the most unswerving championship statistics ever collated.
“The green speeds at Kingsbarns were some of the most consistent we have had during tournament testing,” said Richard Windows, STRI agronomy services manager. “It was a great example of the implementation of good agronomic practices executed by a team of expert greenkeepers.”
The STRI confirmed the women’s major was contested over an exceptional course. Windows continued: “Achieving the targets was particularly pleasing because of the challenging weather conditions experienced throughout the championship with heavy rain falling on most afternoons and evenings. The results were outstanding.”
The regular greenkeeping team at Kingsbarns, led by Innes Knight and augmented during the tournament by over 20 volunteer greenkeeping professionals from Scottish, English and international golf courses, worked tirelessly during the tournament to ensure the course was presented to a world-class standard. It is a policy the team adopts throughout the year regardless of whether the tee-sheet is packed with the best players in the world or not.
“Our policy is to present Kingsbarns to the highest possible standard throughout the year,” explained Knight. “It could be a mid-week match for local golfers, a four-ball of international tourists or the closing Sunday of a Major. It does not matter. All members of staff at Kingsbarns are committed to delivering a truly unique golf experience for all our guests.”
Art Dunkley, director of Kingsbarns Golf Links, agreed. “We continually seek to improve how we present Kingsbarns and welcome our visiting golfers from the UK and from around the world. Hosting the Ricoh Women’s British Open showcased our ability to meet the high standards expected of a Major venue.”
Kingsbarns is looking forward to an exciting 2018 with another busy tee sheet based on early golf bookings, the Open Championship taking place at nearby Carnoustie Golf Links and the 18th staging of the Alfred Dunhill Links Championship. In addition and as a follow on to this year’s Women’s British Open, an exciting new ladies-only golf day designed for the enjoyment of amateur golfers is scheduled for Saturday 14 April 2018.
Michigan’s Meadowbrook Country Club a 2017 Design Excellence Recognition Program Honoree
Historic course and renovation architect Andy Staples one of only 11 projects cited by the American Society of Golf Course Architects
The American Society of Golf Course Architects (ASGCA) selected Meadowbrook Country Club for its accolade as a 2017 Design Excellence Recognition Program honoree. Meadowbrook is one of only 11 courses to receive the prestigious designation.
Arizona-based architect Andy Staples of Staples Golf Design oversaw the renovation of the legendary suburban Detroit course. Meadowbrook Country Club embarked on a major renovation of its historic 1916 course last year to mark the milestone occasion of its 100th anniversary, and took the bold step of closing the course entirely for play. Originally designed by Scottish classic architect Willie Park, Jr., with a later contribution by the renowned Donald Ross, Meadowbrook unveiled its refreshed new look in May.
“On behalf of our membership at Meadowbrook Country Club, we’re honored to be acknowledged by the ASGCA as one of only 11 courses to earn the distinction for design excellence,” said general manager Joe Marini. “This prestigious award underscores how proud we are of our new course. Andy Staples and the design team did a spectacular job.”
“This was a tremendous project and I am proud to have been involved with the renovation of Meadowbrook’s vintage course,” said Staples. “I am especially honored with the ASGCA’s recognition.”
Since its creation, the Design Excellence Recognition Program has highlighted the innovation and problem-solving skills required of today’s golf course designs, from new 18-hole layouts to practice facilities and renovations to classic courses. According to ASGCA President John Sanford, “The 11 named projects continue the tradition of the Design Excellence Recognition Program; well-designed facilities that make a positive impact on the game to benefit golfers and their communities.”
Photo: Meadowbrook Country Club’s 12th hole green (4th and 13th greens are in the background) Credit Brian Walters Photography
Trevose Golf & Country Club’s Brand New Website
Boasts Easier Navigation & Engaging Content
England’s Trevose Golf & Country Club (www.trevose-gc.co.uk) near Padstow in Cornwall has launched a brand new website that boasts easier navigation, stunning new visuals and more useful and engaging content for visitors.
The revamped site has also been developed to work more efficiently across all the various modern-day devices such as smart phones, tablets, laptops and desktops where people are choosing to view digital content more and more.
The Trevose homepage now opens with a video flyover of the resort showing its wonderful location on the north Atlantic Ocean, its championship links course and practice facilities, its range of accommodation, its Constantine Restaurant and its other on-site leisure activities.
As well as better showcasing the offering at Trevose, the new site now has online accommodation booking functionality and a tee time booking service, with start times now available up to 90 days in advance.
Opened in 1925, Trevose is recognised as one of England’s most established golf resorts, thanks in the main to the three generations of Gammon family who have run the property since 1955 and, over the years, have continually invested in the property and its facilities.
Today Trevose offers three links courses; the championship links Main Course designed by renowned golf course architect, Harry Colt, the 9-hole Headland Course and the par-3 Short Course. The club also has a Performance Centre and all the usual practice facilities such as a putting and chipping area and a driving range.
Meanwhile visitors can stay at a variety of 4 and 5-star apartments and chalets, enjoy dining at the Constantine Restaurant in the clubhouse that offers local Cornish cuisine and relax at the outdoor swimming pool and tennis courts.
The resort is well located to a huge number of magnificent beaches (seven within a mile) including Constantine Bay and the popular surfing beach at Newquay, the bustling fishing port of Padstow and the various Cornish locations made famous by the TV series, Poldark.
However it is still the family influence that remains fundamental to Trevose’s unique charm and character. It prides itself on being able to provide a friendly, welcoming escape, with family values running through the veins of the business.
For those wishing to play a number of courses in the south west, Trevose is part of England’s Atlantic Links (www.atlantic-links.co.uk), a collection of the six premier championship links courses in the region which has firmly established itself as one of the UK’s finest golf tours.